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Company will direct mail catalogs to beauty salons.
June 24, 2009
By: TOM BRANNA
Editor
The Stephan Co. will be test, this Fall, a direct mail catalog to Beauty Salons. According to Frank F. Ferola, CEO of The Stephan Company, this is an opportune time to give the Salon Owner and Beautician the ability to carry exclusive brands again which were the building blocks of the professional hair care industry....
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